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Raising Girls vs Raising Boys
The comparison between raising girls vs raising boys is one that I have been making these past years. My children have conformed pretty well to the ‘gender stereotyping’ by being sensitive, artistic and the peacemaker (my daughter) vs rowdy, maths and science fan and dominant (my son). A friend recommended the book by Steve Biddulph, “Raising Boys” a few years ago. I glanced through it, but really didn’t get on well with it. I can’t remember much about it, or why I put it down, but was interested to hear that Steve has followed up with a book about girls, called (predictively) Raising Girls. On Radio 2 this morning,…
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Sponsors Of Mums
It is not often that a multinational company so misjudges their advertising audience as Proctor and Gamble has with their “Sponsors of Mums” campaign. Maybe it is just me, but their ad makes me want to throw things at the TV. The dog goes into hiding when she hears the advert start as she knows that I will be shouting before long. If you haven’t seen it, it is part of P&G’s Olympic advertising campaign. Info here We are informed: “For 80 years in the UK and more than 170 years around the world, Mums have been our boss at P&G. They’ve driven our product innovation and they’ve led…